THE ROLE OF MANAGEMENT ACCOUNTING IN COST CONTROL AND PERFORMANCE IMPROVEMENT OF RETAIL COMPANIES
Abstract
Management accounting plays a crucial role in cost control and performance improvement of retail companies. In a competitive business environment, retail companies must be able to manage operational costs efficiently in order to increase profitability and competitiveness. Management accounting provides relevant and accurate information to support strategic decision-making processes, such as pricing, inventory management, and production and distribution cost control. This study aims to analyze how the application of management accounting can help retail companies optimize cost control and improve company performance. The methods used in this study are literature studies and secondary data analysis from various reliable sources. The results of the study indicate that the use of management accounting tools, such as variance analysis, activity-based costing systems, and performance-based budgeting, can help companies identify areas of waste, improve operational efficiency, and optimize resource allocation. Thus, the effective application of management accounting is not only able to reduce costs, but also improve the overall performance of retail companies.
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